How to Attract Top Talent to Your Company
In an increasingly competitive business environment attracting top talent is crucial to success. While strategies vary from business to business and industry to industry, there are common denominators when it comes to attracting the top tier of potential employees. Implement the following five suggestions to gear your business up for a year characterized by growth.
1. Reward Performance
Whether it is something as small as a twenty-five-dollar gift card to Amazon, or rewarding employees with additional paid time off (PTO), acknowledging employees with tangible rewards is a great way to increase performance and morale.
There is a surmounting pile of evidence that shows that employees who feel undervalued or underappreciated seek new jobs. With the high cost of employee turnover, it is much easier and more cost-efficient to provide small incentives that reward hard work and top performance.
2. Have an Open Door Policy
We have previously suggested in another article that regular feedback from employees is essential in cultivating a winning company culture. Besides using software that keeps feedback anonymous, it is strongly advisable to have an open-door policy.
If employees feel comfortable in approaching management directly with concerns, that communication will lead to improved morale. Additionally, it allows employers to solve problems or address concerns before they get out of hand.
3. Constantly Evolve
By consistently reviewing company policies, environment, team, and business goals, employers can make necessary adjustments. This kind of company culture is often successful, as management is constantly taking the temperature of the staff, assessing what works and what doesn’t, and being proactive in the improvement of and implementation solutions.
4, Set Clear Expectations
The top tier of performers often does not need to be micromanaged in order to execute. Assuming they are clear on goals and objectives, these employees figure out a way to get things done.
By setting specific, actionable goals for your company, employees have a clear understanding of how they can add value. By painting a clear picture of what success looks like upfront during the interview process, expectations are set from the onset. Furthermore, providing regular employee evaluations allows individuals to understand what they are doing correctly and what areas allow for improvement. Your team will appreciate the transparency.
5. Encourage Professional Development and Innovation
Perks such as tuition reimbursement, free courses in an employee’s respective field, and encouraging innovation allow staff to spend their time gaining confidence, improving skill sets, and ultimately being stimulated.
By tapping into the passions of your team you set a standard that management cares about the individual needs and desires of each employee, while also providing value in helping them master their craft.
Openly discuss career development plans and encourage employees to set short and long-term goals. By assisting them in harnessing their passions, those employees will reward you with remaining motivated and seeking ways to continually improve your operation.
Conslusion
While this is not a definitive list, it is one that is applicable to companies both big and small. These suggestions come from constant evaluation by fortune 500 companies who assess data and consistently seek ways to improve performance and company culture.
One does not need to reinvent the wheel, instead implement the aforementioned suggestions and reap the rewards of a staff that is motivated, grateful, and inspired.